Bringing Things to Life
Things are not always what they seem...to communicate the hidden vulnerability of unsuspecting objects Bluetext sketched menacing creatures to be brought to life with 3D animation.
Creating The Tamer
The Thing Tamer is the hero that personifies Phosphorus. He’s a mix between a cybersecurity specialist and hero archetypes of Indiana Jones and Crocodile Dundee. Flashing an iconic fedora, a bullwhip made out of a Cat 5 cable, a pocket protector, and other cyber-wrangling equipment, The Thing Tamer is the ultimate adventure hero needed to take on our modern dark, digital wild.
This shoot was wild! Using our very own Bluetext HQ as the location, we wrangled two days of shooting, three outstanding actors, and over 32 unique camera setups into one of our best looking creations to date. It’s not often that an office’s interior redecorating plan combines “tropical jungle”, “cyberpunk”, and “horror movie”, but our video producers nailed it. In order to bring our beastly Things to life, we composited them in Cinema 4D, executed a laser-focused shot list, motion tracked, rendered, and then sprinkled some final texturing and lighting effects in After Effects. The spider webs are real though!