In an effort to rally its thousands of sales and customer facing teams at its Global Sales Conference in Dallas in April 2014, CSC turned to Bluetext to conceptualize and deliver a brand launch video and interactive experience around the key technology conversations that the company is focused on for the year ahead. The concepts of partnership and innovation, based on CSC’s decades of experience, came to life in an effort to position the company for the next wave of technology trends facing enterprises across the globe.
Bluetext built a storyboard concept around the “Road to Next-Gen IT”, and designed animated illustrations weaved throughout the video to most effectively tell the story. Now Bluetext is working on a virtual briefing center where CSC’s clients and entire ecosystem can come to learn more about these key technology conversations, set to launch in the next few months.
“Your focus, partnership and can-do attitude allowed us to deliver a complex world-class project in record time. Your ability to co-imagine and co-create with us is appreciated and valued greatly.”
Director of Global Brand & Digital Marketing