ResMan charged Bluetext with repackaging its solutions into a strategic grouping that reflected the market’s needs. Bluetext turned this ask into a fully redesigned website, focusing on an enhanced UX that guides ResMan’s users through the site with an intuitive website flow.
Continued Brand Campaign
A company’s brand story does not end with its website. In order to showcase ResMan’s updated platform, brand, and CVI, Bluetext developed a series of campaigns that reflected the needs of a mid-market mixed asset audience. The campaigns included product sheets, Commercial Launch videos, campaign landing page templates, and email templates.