New Logo & Brand Identity

As an industry giant amongst a sea of cybersecurity companies, CyberArk needed a logo and corresponding brand identity that stood out from the pack. Bluetext designed their new logo and 'Security for the Heart of the Enterprise' campaign with bold coloring and confident typefaces that could be scaled across marketing collateral and digital assets.

Website Design and Data Visualization

Any technology cyber security company needs a modernized website presence to match their digital expertise. CyberArk entrusted Bluetext to bring its website to the forefront of the industry with intuitive designs that showcase interactive data visualizations.

“Having the opportunity to bring the capabilities of such an iconic brand like CyberArk to life via a brand new logo and messaging tagline was a dream come true. We then took the outputs of those initiatives and launched a brand new website by which CyberArk is able to tell its story to the wider market.”
Jason Siegel-Chief Creative Officer, Bluetext

Trade Show Ready

Branding for a Successful IPO—and a Strategic Acquisition

Bluetext's strategic partnership with CyberArk played a pivotal role in elevating the company’s market presence, beginning with its successful IPO. As CyberArk set out to strengthen its leadership in the cybersecurity space, Bluetext collaborated with the team to refine its brand identity, messaging, and digital experience. The resulting rebrand helped position CyberArk as a category leader in privileged access security—a position it held through its IPO and into its next chapter as the company was acquired by Palo Alto Networks for $25 Billion.

Ready to Drive Results, Not Just Impressions?

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