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“I’m impressed with [Bluetext’s] work and great progress. Looking forward to successfully launching the brand refresh and new website.”
Colleen Langevin-CMO

Brand & Website Refresh

Bluetext also revamped Quest’s corporate visual identity to be more modern, uniform, approachable, and fresh. This new look was applied to the design of the new website pages and marketing collateral, which was very well received by the Quest team and their customers.

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“Thanks again to Bluetext—feedback from everyone is that we love the direction and possibilities of “where next meets now.””
Steven Phillips-Senior Director, Product Marketing

Fueling a $5.4 Billion Acquisition with Brand Momentum

Quest’s $5.4 billion acquisition marked a major milestone in enterprise software—and a validation of the company’s renewed brand strength. As Quest looked to sharpen its market position and drive growth, Bluetext partnered with the team to revitalize the brand through updated messaging, design, and digital strategy. This comprehensive effort helped reintroduce Quest as a modern, customer-centric software leader—contributing to the visibility and momentum that led to its high-value acquisition.

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