Ask Sage

Founded by Nicolas Chaillan, former Chief Software Officer for the U.S. Air Force and U.S. Space Force, Ask Sage is a generative AI platform for government and commercial use. More than 4,000 government teams and 2,500 companies use Ask Sage for access to secure generative AI which enables a wide range of use cases, including coding, cybersecurity, compliance, contracting, acquisition, and data analysis.

While Nicolas was well known as an established government AI leader and visionary, the Ask Sage brand was very new. This created challenges when it came to making inroads for new contract, business and partnership opportunities - and that started with raising awareness within government IT outlets stakeholders relied on. Ask Sage turned to Bluetext for a strategic brand building program that would move down funnel over time to incorporate thought leadership, newsjacking into key DoD AI developments, as well as to lay out a roadmap to fully maximize contract win and milestone announcements.